7 Best CRM Software For Hotels You Need To Know

best crm software for hotels

Last Updated: April 2024

Are you a hotelier seeking the best CRM software for hotels to provide seamless guest management? In a dynamic industry where guest satisfaction reigns, choosing the right CRM is pivotal.

Did you know that 76.9% of customers expressed a notable level of interest in staying at a hotel employing guest messaging?

So, dive in with us to discover the top seven CRM solutions tailored to revolutionize your guest experiences and elevate your hotel’s operations. From personalized interactions to streamlined bookings, these platforms redefine hospitality excellence.

1. Profitroom

best crm software for hotels

Rating: ⭐5

Looking for an exceptional hotel CRM? Meet Profitroom: the award-winning 360° booking platform designed for guests like you.

Trusted by over 3,500 remarkable hotels and resorts globally, it focuses on elevating your stay with personalized experiences. Let your guests share unique stay personalization that enhances loyalty and come back to you for more.

Key Features

      • Booking Convenience: Customers can effortlessly book unique stays with Profitroom’s intuitive interface.
      • Integrated Marketing Automation: Seamlessly manage the entire guest journey with automated communication.
      • Guest Reservation Control: Gives your customers full control of modifications and additional services for reservation.
      • Channel Management Simplified: Control all OTA channels from one convenient platform with Profitroom’s Channel Manager.

2. Dailypoint360

dp - best crm software for hotels

Rating: ⭐4.3

Discover dailypoint360, the award-winning #3 in hotel CRM and email marketing, designed specifically for hotels like yours. This cloud-based SaaS solution offers tailored solutions for hotels of all sizes, ensuring seamless management regardless of your property’s type or scale.

Key Features

      • 360 Degree Data Management: Collect and centralize guest information from various sources for a unified profile.
      • Efficient Booking Manager: Seamlessly handles guest communications and reservations in one platform.
      • Scalable Loyalty Program: Create and manage a tailored loyalty program to boost guest engagement and retention.

3. Smart Host GMBH

best crm software for hotels

Rating: ⭐4.6

Meet Smart Host CRM: your ideal solution for professional guest management and personalized communication. With an impressive 95 HotelTech score, it’s your go-to platform.

Experience the difference through an online demo and enhance your communication quality by leveraging PMS guest data.

Key Features

      • Guest & Campaign Management: Leverage guest data for individualized, automated campaigns.
      • Automated Offer Management: Customize offers effortlessly with automated, personalized options.
      • Expert Support & Development: Access top specialists for comprehensive assistance across all operational areas.

4. Bookboost AB

bookboost - best crm software for hotels

Rating: ⭐4.9

Bookboost AB offers a comprehensive CRM solution tailored for hotels, focusing on enhancing guest experiences and streamlining operations. The intuitive platform empowers hotels to elevate guest interactions and boost bookings.

Key Features

      • Guest Engagement: Personalize guest experiences with targeted communication.
      • Booking Optimization: Drive more bookings through effective marketing strategies.
      • Integrated Platform: Consolidate guest data and operations for seamless management.

5. Allora CRM (by SHR Group)

allora - best crm software for hotels

Rating: ⭐4.8

Allora CRM, developed by SHR Group, is a dynamic CRM tool designed specifically for the hospitality industry. It emphasizes intelligent automation to maximize efficiency and guest satisfaction.

Key Features

      • Automated Workflows: Streamline processes with automated tasks and workflows.
      • Data-driven Insights: Utilize guest data for informed decision-making and personalized experiences.
      • Enhanced Revenue Management: Optimize revenue strategies through integrated analytics.

6. Hotel Cloud Promote

hcp - best crm software for hotels

Rating: ⭐4.9

Hotel Cloud Promote stands out as a cloud-based CRM platform dedicated to empowering hotels with robust marketing tools and guest-centric solutions. Focuses on elevating guest engagement and driving direct bookings.

Key Features

      • Direct Booking Optimization: Increase direct bookings through targeted marketing campaigns.
      • Guest Relationship Management: Foster lasting relationships with guests through personalized interactions.
      • Analytics and Reporting: To refine marketing strategies and guest engagement, access comprehensive analytics.

7. BookingWhizz

best crm software for hotels

Rating: ⭐4.8

BookingWhizz is a versatile CRM solution crafted for hotels, aiming to simplify reservation management and enhance guest satisfaction. It offers a user-friendly interface and a range of features for efficient hotel operations.

Key Features

      • Efficient Reservation Management: Manage reservations seamlessly with intuitive tools.
      • Customizable Communication: Tailor communication to guests’ preferences for personalized experiences.
      • Integrated Channel Management: Control multiple booking channels from a unified platform for better efficiency.

Along with streamlined operations, it is essential to provide prompt customer service to all of your guests at any point of their journey with your hotel.

[Back to top]

Saufter.io: Revolutionizing Customer Service


Saufter.io, a third-party customer service software, transforms support operations by automating critical processes. This innovative platform incorporates efficient ticketing systems, automated responses, and integrated knowledge bases to expedite issue resolution and empower customers to find solutions independently.

Key Features

    • Efficient Ticketing System: Simplify customer inquiries with a centralized ticketing system, ensuring organized and prompt responses.
    • Automated Responses: Create predefined responses and automate their deployment for swift and consistent answers to common queries, boosting efficiency.
    • Knowledge Base Integration: Seamlessly integrates with knowledge bases, enabling customers to access self-help resources and find solutions autonomously.  
    • Workflow Automation: Automate various service workflows, from ticket assignment to issue prioritization, ensuring smooth operations and timely escalations.  
    • Real-time Collaboration: Foster real-time collaboration among support agents, facilitating information sharing and efficient teamwork.  
    • Analytics and Reporting: Access automated analytics and reporting tools that offer valuable insights into customer service performance, aiding in continuous improvement and strategy refinement. 

Saufter.io emerges as a complete solution for automating customer service, improving support efficiency, and enhancing the overall customer experience.

Best CRM Software for Hotels – Final Thoughts!

In the dynamic world of hospitality, choosing the right CRM software is pivotal for elevating guest experiences and streamlining operations. From enhancing guest engagement to optimizing reservations and loyalty programs, these top CRM solutions empower hotels like yours to excel.

As you navigate the best options available, consider Helplama for exceptional customer service outsourcing. Their affordable personalized plans and zero-risk model, ensuring a 100% money-back guarantee if you’re dissatisfied, make them a compelling choice.

With Helplama’s support, amplify your hotel’s guest service and streamline operations while prioritizing guest satisfaction at every step.