Customer Retention, Customer Success
What if you had a loyal band of customers that preferred to buy almost exclusively from your online store? You probably think we’re too optimistic or even delusional! However, the biggest e-commerce brands like Sephora and eBay have managed to do just that. They have...
Customer Retention, Customer Success
As a marketing channel, email has received more than its fair share of flak for being too easy to ignore and be regarded as spam. However, it remains one of the most effective ways of driving customer engagement and repeat sales. Targeted email campaigns can be...
Customer Retention, Customer Support
From checkout to the post-purchase experience, customer service has an important role to play in delivering your brand promise. After all, it is that one thing your competitors cannot replicate. Small businesses like online e-commerce stores are ideally placed to...
