User-generated Videos And Reviews: A Few Stats

Word-of-mouth has always been a great marketing tool that brings a good amount of sales for a brand. It has also evolved with time, modern marketing terms like the brand and employee advocates are typically based on word-of-mouth. In this digital era where smartphone...
Social Media CRM Tips for Next-Gen Ecommerce Brands

Social Media CRM Tips for Next-Gen Ecommerce Brands

Fifty years ago, a handshake between the salesperson and the customer signified that a sale had been clinched. Customers prefer to skip calling customer service and get on social media to ‘like’ the brands they buy from in the digital age. In the post-pandemic era,...
Strategies for High ROI Ecommerce Referral Marketing

Strategies for High ROI Ecommerce Referral Marketing

Satisfied customers show brands their gratitude by telling others about their products. It’s just human nature. Referral marketing tries to leverage this principle to drive sales and engagement. And, it works! Research shows that 92% of customers trust word-of-mouth...