What is a Good Referral Rate – Do Referral Programs have Benchmarks?

Customer Retention, E-commerce

How do you know whether your referral program is performing as expected? By benchmarking it against other programs in your niche. Many metrics can help you get a clear picture. However, referral rate is the ultimate measure of the successful performance of your...

10 Effective eCommerce Referral Marketing Strategies in 2022

E-commerce

Are you an e-commerce store owner in search of generating leads for your business in a budget-friendly manner? Well, then E-Commerce Referral programs are the marketing strategy that may be the best fit for you. Do you know why? As per data, 54% of marketers say...

Why Referral Programs Generate Better Results Than Other E-commerce Marketing Strategies?

E-commerce

Research shows that 92% of marketers believe the content they create – landing pages, ads, and emailers – really resonates with their target audience. However, only 51% of customers think that brands are authentic in their advertising. Even though most...

5 Omnichannel Marketing Strategies for Your E-commerce Business in 2022

E-commerce

Say the word e-commerce and the average Millennial cannot help but think about brands like Amazon. It wouldn’t be a stretch to say that this brand is almost synonymous with shopping online. It is no coincidence that Amazon is also one of the top spenders worldwide in...

See your Sales Zoom through with Ecommerce Referral Marketing

E-commerce

  According to Forbes magazine, Amazon has topped the e-commerce industry once again in terms of sales volumes since the pandemic began. In 2020, it cornered 40.4% of all online purchases in the US alone. By comparison, the closest competitor, Walmart, could only...