Importance of Customer Perception & How to Track It
In the customer-centric era, every feedback and review can make or break your brand’s reputation. That is why small businesses need to invest time in actively understanding customer behavior and make effective strategies for improving their brand’s perception,...
Customer Loyalty in Today’s Breathless Digital World
If there is one lesson for brands to learn from the pandemic and its aftermath, customer loyalty is fickle and unpredictable. Customers are clearly looking for greater convenience and value in the digital age- more than ever before. Contrary to popular opinion,...
What is Emotional Loyalty and How Can Brands Leverage it?
All advertising is designed to appeal to the customers’ emotions. After all, people don’t buy products; they buy into the feeling that they believe owning or using one will give them. Emotions can shape customer perceptions and create an influential brand association...
How to Evaluate Loyalty Program’s Value Proposition
Standing out from the competition is becoming more important than ever for e-commerce brands. In the post-pandemic scenario, customers are willing to experiment more often, and brands will need to put in more effort to keep them coming back. The key question to ask...Outsource Your Customer Support To the Experts!
