How To Get Influencers To Promote Your Product: A Definitive Guide in 2023

The world of influencer marketing is already big, and chances are it’ll keep getting bigger. With each passing year, this space evolves with new social media platforms, trends, content types, and ways for brands to collaborate with influencers and engage with their potential customers. However, while influencer marketing is an effective way of branding and […]

Upselling Strategy & Techniques: A Definitive Guide in 2023

Upselling is a crucial marketing strategy you should use to boost sales for your business, no matter if you run a brick-and-mortar shop or an e-commerce store. In fact, upselling reportedly increases revenue by 10-30 percent on average. Moreover, 70 to 95% of revenue is generated through upsells and renewals on average. But to do […]

E-commerce Returns Management: A Definitive Guide in 2023


Managing e-commerce returns is one of the most complicated tasks in ecommerce when running an online store. Returns, if not managed the right way, increase your team’s workload, and mess up customer journey and your store’s metrics. As per studies, it is common for customers to return products within days as their preferences change. According to […]

Clever Ways To Ask For Reviews: A Definitive Guide in 2023

Asking for online customer reviews

Do you research online reviews before purchasing a new product or service?  I do. I am one of the 81% of shoppers who research online reviews before buying in-store. Not only this, additional studies have proved that consumers trust user reviews more than a brand’s sales pitch. So, it’s a no-brainer that you should ask your […]