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Letting Customers do the Work: Ace a Referral Program

Letting Customers do the Work: Ace a Referral Program

“When you visit the beach, book hotel X. The service staff is very friendly, and they look after you well.” We have always received and even shared such gracious tips with the people we know. But what we often fail to recognize is this is a form of marketing outreach...

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3 Must-Try Ecommerce Referral Marketing Strategies in 2021

3 Must-Try Ecommerce Referral Marketing Strategies in 2021

Referral marketing is one of the most natural forms of marketing that has survived- and thrived- through the ages. In the digital age, referral marketing ranks among the most effective ways for brands to engage customers. No wonder, it is favored by Fortune 500 brands...

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