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Letting Customers do the Work: Ace a Referral Program
“When you visit the beach, book hotel X. The service staff is very friendly, and they look after you well.” We have always received and even shared such gracious tips with the people we know. But what we often fail to recognize is this is a form of marketing outreach...
Can E-commerce Influencer Programs Help in Improving Customer Lifetime Value in a Post-COVID Market
The post-COVID market is a volatile one. Customer’s buying behaviors have changed, and understandably so. It has become essential for brands to realign their strategies to convert potential customers and retain the old ones in the changing market landscape. Online...
Build the Right Script for Customer Service Teams to Boost Your Referral Programs
Word of mouth has always been one of the most powerful contributing factors for the growth of any business, and 85% of businesses believe referrals are the best way to increase customers. Happy customers will always be your best brand advocates and help you to...
Three Reasons Why Marketing and Customer Service Teams Should Work Together
Although they may seem like two drastically different functions, your marketing and customer service are deeply integrated. Marketing is the grand plan to promote your business and drive sales of products or services, and customer service forms an integral part...
How Referral Programs Can Build an E-commerce Store’s Customer Reliability
Today customers may find themselves facing a challenging task. That task is to make the best purchasing decisions from among the several options available. Often the decision is based on ads seen on the TV, print, or social media platforms. However, factors like...
Guide to Increasing Customer Retention Through Referral Programs for your Ecommerce Store
The growth of every business, irrespective of its size, depends on its customer growth. While acquiring new customers is critical, another equally important factor in a business’ success is customer retention. Importance of Referral Programs in Customer Retention...
How Personalized E-commerce Loyalty Programs Can Be a Business Game Changer
The world of e-commerce is a competitive one. Today, customers have the liberty to choose from a range of brands and businesses offering their unique products and services. While e-commerce has been around for a while, online shopping has seen a significant increase...
Is Influencer Marketing a Key to Scaling E-commerce Businesses in 2021?
It can be a tricky proposition to get people to buy from your e-commerce business, especially if you are just starting up. Most people like to do business with established brands and companies they trust. So, how do you get your e-commerce business off the...
3 Must-Try Ecommerce Referral Marketing Strategies in 2021
Referral marketing is one of the most natural forms of marketing that has survived- and thrived- through the ages. In the digital age, referral marketing ranks among the most effective ways for brands to engage customers. No wonder, it is favored by Fortune 500 brands...
