Customer Service Blog
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How Can Helplama Be the Core of Customer Support for an E-commerce Store
The e-commerce industry is going through a period of unprecedented growth, and there is a lot of excitement among online business owners today. However, customer expectations are also changing rapidly. In the new normal, they want convenience and a smooth buying...
How to Improve Customer Lifetime Value (CLTV) Beyond the Pandemic
Any business spends a lot of time focusing on retaining the top 20% of its customers. This is because their contribution to revenue is significantly higher than the remaining 80%. The longer they stay with your brand, the more profit you can expect to make. However,...
What is Customer Effort Score (CES) and Why Should You Care?
“Dial 1 for customer service”. When a customer hears this on your IVR, they expect to be connected to an agent in a few seconds. However, if they have to choose from too many options, they may feel slightly annoyed. If the agent who finally answers after the...
How to Virtualize Your Physical Customer Support Operations in 2021
The coronavirus pandemic has suddenly created one of the biggest shifts in how companies provide customer support. With offices being shut, they have had to adjust to remote working at short notice with their customers desperate for help. This has, in turn, thrown up...
6 Things to Do When You Know Your Customer Has Misinterpreted Things
Managing customer expectations efficiently is the key to retaining them for the long term. Customers that do complain provide brands vital clues about what’s working and what isn’t. However, not all customer complaints arise from genuine issues with your product. Some...
Customer Loyalty Lessons From Starbucks Rewards Program
Starbucks can be addictive. Not only is it one of the best coffee you can get, but the customer experience is also certainly one of a kind. Besides, the company also has one of the most popular rewards programs in existence. The world’s largest coffee chain credits a...
4 Examples of E-commerce Customer Loyalty Programs Done Right
If you are looking to create your customer loyalty program, why reinvent the wheel? There are plenty of popular loyalty programs that you can learn from. This can be your shortcut to success while avoiding mistakes, ultimately helping you get better returns faster....
Why Referral Programs Generate Better Results Than Other Marketing Strategies for E-commerce Businesses
Research shows 92% of marketers believe the content they create - landing pages, ads, and emailers - really resonates with their target audience. However, only 51% of customers think that brands are authentic in their advertising. Even though most e-commerce brands...
How Can Marketing Automation Boost Customer Loyalty in 2021
If your online e-commerce businesses’ retention rate has been dropping off late, you may be considering changing your marketing strategy. This may seem like the logical thing to do with a profound shift in consumer buying habits in the post-pandemic environment....
