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Why Brands Need To Do More Than Just Sell! [Survey]
Today, we are in an era where customers not only want quality products but also want brands to understand their needs and take care of them. When we surveyed a large number of consumers all over the US, we discovered that 89% of consumers consider buying from brands...
Successfully Managing the Shift from Brick-and-Mortar to Ecommerce
Ecommerce has been making headlines throughout the pandemic, and the retail industry has been forced to take notice. In the US alone, the customer spending on online sales grew 44% in 2020 - a massive jump from the previous year by any standard. In fact, this was the...
What is Emotional Loyalty and How Can Brands Leverage it?
All advertising is designed to appeal to the customers’ emotions. After all, people don’t buy products; they buy into the feeling that they believe owning or using one will give them. Emotions can shape customer perceptions and create an influential brand association...
Tick Every Customer Support Box with Helplama: Here’s How
Time and cost - the two biggest hurdles to scaling customer support teams are not insurmountable. In fact, hundreds of companies have managed to successfully support their customers despite the challenges posed by the shift to remote working. How? You guessed it, by...
How to Evaluate Loyalty Program’s Value Proposition
Standing out from the competition is becoming more important than ever for e-commerce brands. In the post-pandemic scenario, customers are willing to experiment more often, and brands will need to put in more effort to keep them coming back. The key question to ask...
Social Media CRM Tips for Next-Gen Ecommerce Brands
Fifty years ago, a handshake between the salesperson and the customer signified that a sale had been clinched. Customers prefer to skip calling customer service and get on social media to ‘like’ the brands they buy from in the digital age. In the post-pandemic era,...
Can you Automate Customer Support without Enraging Your Customers?
Almost anywhere you look, you'll find that AI is making waves. Driverless cars could soon become a common sight on our roads, and the appliances in your kitchen are already capable of talking to each other, thanks to the latest Internet of Things (IoT) apps. Customer...
4 Social Media Customer Service Tips to Help You Hit the Bullseye
At the peak of the pandemic, more than 3.9 billion people across the world were forced to stay indoors. In April 2020, more than 90 countries had shut down shops, offices, restaurants, and public transport systems, bringing entire cities to a standstill. Research...
5 Benefits of Integrated Call Center Solutions
If you are a call center manager, meeting Service Level Agreement (SLAs) is probably your biggest challenge right now. The pandemic may have exposed some major shortcomings in your operations and fixing them quickly- and in the most cost-effective way- is critical....
